CMMI Level 3 Company
Global Events is a comprehensive, user-friendly, and reliable directory of events worldwide, by ABS-CBN (Alto Broadcasting System-Chronicle Broadcasting Network). It gives information about various events taking place globally. Users can view information about where events are taking place, performers in the event, vendors, coupons associated with that event, and an event map.
ABS-CBN Corporation is the largest entertainment and media conglomerate in the Philippines. It is one of the core businesses of the Lopez Holdings Corporation, which is headed by an influential Filipino family.
The main goal for ABS-CBN’s Global Events was to enhance user experience and ease of use to provide events information. The main features of the sites to update are:
The new website has enabled the client to manage its marketing and customer engagement programs with a much greater degree of sophistication, and to fine tune content and functionality to drive lead conversion and better user engagement.
The new website built with Kentico, provides great user experience and has served to further strengthen the position of the client as the leader in events:
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